MarketingInteractions.TypePad.com, 26 December 2011, Author: Ardath Albee
Themes for B2B marketing programs are not a new concept. They're used to "organize" marketing programs and create a rallying cry around a market trend that will (hopefully) drive business momentum.
TopRankBlog.com, 18 November 2011, Author: Ashley Zeckman
As SES Chicago reaches its final sessions the audience is still alert and ready to learn at TopRank CEO Lee Oddens afternoon presentation on Content Marketing & Optimization.