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Displaying items by tag: iOS

Apple retools iAd - but is it enough?

DigitalArtsOnline.co.uk, 15 December 2011, Author: Tony BradleyApple"s mobile ad platform, iAd, has been faltering, and losing market share. Apple is introducing some changes designed to make iAd more competitive, and regain some momentum, but it might not be enough.

Discovery kills distribution: why the web needs a new leader

VisionMobile.com, 29 September 2011, Author: Andreas Constantinou

 

[Apple and Google have locked application discovery and distribution within their app stores. VisionMobile"s Andreas Constantinou explains how Facebook is using the web to disintermediate Apple/Google and why the web needs a new leader].

The flywheel effect of Android and iOS (and why their rivals are grinding to a halt)

VisionMobile.com, 28 September 2011, Author: Stijn Schuermans

Many analysts have speculated on the strength of mobile ecosystems based on the size and download traffic of app stores. But is this economically sound?