Nov 27, 2023
Holiday corporate giving lets your company or organization show appreciation to your employees and clients in a meaningful way as well as celebrate the year-end with the people who mean the most to... Keep Reading »
Nov 16, 2023
Direct mail is one of, if not the, most effective ways to attract attention and business on a local level. However, executing a direct mail brand-to-local marketing strategy for your franchise system... Keep Reading »
Nov 10, 2023
Great news for marketers and direct mailers!On September 27, 2023, the Postal Regulatory Commission (PRC) approved the Postal Service request to make Mail Classification Schedule (MCS) changes to... Keep Reading »
Nov 01, 2023
Franchisors have traditionally faced challenges coordinating brand-to-local marketing support with local franchise owners. Chief among them have been encouraging fuller participation and increased... Keep Reading »