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5 Trends for Holiday Gift Giving in 2023

5 Trends for Holiday Gift Giving in 2023

Nov 27, 2023

Holiday corporate giving lets your company or organization show appreciation to your employees and clients in a meaningful way as well as celebrate the year-end with the people who mean the most to... Keep Reading »

5 Ways to Leverage Direct Mail

5 Ways to Leverage Direct Mail

Nov 16, 2023

Direct mail is one of, if not the, most effective ways to attract attention and business on a local level. However, executing a direct mail brand-to-local marketing strategy for your franchise system... Keep Reading »

New USPS Incentives Help Mail Marketing Industry Lower Mailing Costs

New USPS Incentives Help Mail Marketing Industry Lower Mailing Costs

Nov 10, 2023

Great news for marketers and direct mailers!On September 27, 2023, the Postal Regulatory Commission (PRC) approved the Postal Service request to make Mail Classification Schedule (MCS) changes to... Keep Reading »

3 Ways to Optimize Brand-To-Local Marketing and the Best Way to Manage It All

3 Ways to Optimize Brand-To-Local Marketing and the Best Way to Manage It All

Nov 01, 2023

Franchisors have traditionally faced challenges coordinating brand-to-local marketing support with local franchise owners. Chief among them have been encouraging fuller participation and increased... Keep Reading »