Inboxes are competitive spaces
The reality is that your customers receive a lot of emails every day, making it increasingly difficult for your efforts to be seen by the right people. It is not enough to simply slap an email together, send it to everyone on your contact list, and hope for the best. If you want your email marketing efforts to be successful and drive conversions, that requires well-thought-out and designed campaigns that will engage your customer base. Email marketing is valuable:
- According to Forbes Magazine, 75% of consumers prefer to be contacted by email.
- Email marketing is nearly 40% more successful than Facebook and Twitter at attracting new customers, according to Campaign Monitor.
- Email conversion rates rank three times higher than social media ads.
- 31% of B2B marketers say email newsletters are the best way to nurture leads, according to Content Marketing Institute.
- For ten years in a row, email is the channel generating the highest ROI for marketers. For every $1 spent, email marketing generates $38 in ROI, according to Campaign Monitor.
Our experts at Marketing.com have years of top to bottom email marketing campaign development experience. We have a proven track record of helping our clients reach their campaign goals and keep their audiences engaged. Whether your campaign goals are acquiring new customers, retaining current customers, promoting a product or sale, or you are simply trying to keep your customers engaged with a newsletter or email blast, our expert team crafts a successful campaign to meet your needs.
